Spring 2022
University of Southern California

USC students formed a social media strategy for each of their group’s USFL entity, one of eight teams or on @USFL, @USFLonFOX. Instagram + Reels, Twitter, Facebook, Tik Tok, etc. in strategic plans for social media content were considered.

PROFESSOR

JEFF FELLENZER

Jeff Fellenzer has more than three decades of experience in sports media, sports management and education, and as an entrepreneur. He is a senior lecturer and full-time professor at the University of Southern California’s Annenberg School for Communication and Journalism. His “Sports, Business, Media” class, which he has taught since 1999, averages between 150 and 175 students each ...See More

WINNERS