University of Florida students were tasked with developing strategic advertising and promotional concepts that help grow excitement for the 2023 FIFA Women’s World Cup and drive tune-in to matches on FOX.
PROFESSOR
ROBYN GOODMAN
Goodman earned her Ph.D. at the University of Texas in 2000. Her dissertation was “Mirroring Mediated Images of Women: How Media Images of Thin Women Influence Eating Disorder-Related Behaviors and Women’s Negotiations of These Images.” She received her M.A. in mass communications at the University of Texas and a B.J. in magazine journalism at the University of Missouri.
Prior to ...See More